Pull Peak Clothing: Production Process From 2 To 4, The Company Turns Luxuriant.
In Shandong, Laishan, Yantai. clothing Limited company, the humble old factory also owns cowboy clothing, traditional manual workshop and customized pipeline. Come round here, and you can see one with your own eyes. Jeans In the past and present life, we can feel the wonderful changes brought about by technology and innovation. Pull peak, take root Jeans Dress In the past 20 years, with the concept of "creating the first denim garment enterprise in China" as the goal, with the goal of "creating 4 industrial Internet factories", we have taken the lead in realizing the transformation and upgrading of jeans production in China.
Production process from 2 to 4, the company turns gorgeous.
If you go to the workshop, you can get the private custom jeans? If you are not seeing it with your own eyes, the reporters will never believe that the speed and accuracy of private customization can be developed to such a level. "Pull peak clothing directly from industrial 2 to industrial 4, mechanized production, but each line is different styles." Li Xiangzhe, chairman of Shandong La Feng Garment Co. Ltd.
In recent years, many domestic apparel brands have been affected by many factors, such as the impact of international brands and labor costs. Secondly, traditional domestic brands are struggling, and sales and profits are not satisfactory. They are out of breath when a large number of stocks are pressed. "Like Spain's ZARA, Sweden's H&M, Japan's UNIQLO, etc., in the Chinese market, the survival space of traditional domestic brands is less and less." In the industry, the reputation of "cowboy expert" can not be avoided. Li Xiangzhe realized that if the transformation and upgrading and innovation and development are not carried out, the Chinese garment manufacturing industry in the future will be difficult.
In Li Xiangzhe's view, 2 of the mass production of industrial products is not conducive to the healthy development of enterprises. In 2015, the company pioneered the transformation and upgrading of the wading cowboy factory, upgrading from the traditional industrial 2 factory to the industrial 4 denim factory, from mass production to customized production. In the years of accumulated precision industrial management machine tools, the company has introduced CAD software, GST industrial analysis, business card printing and other software systems. Through these software systems, users' personalized customization information has been transformed into one piece of data to be collected on a small information card.
"This information card is like" identity card ", which ensures that every product is unique. We input the information of the order, and put the informationalized process into the card, and the workers can operate the production process according to the personalized content. Li Xiangzhe said proudly.
From size to style, high precision to achieve customer needs
After automatically cutting the machine room and selecting the corresponding fabric, the staff brushes the information card with user data on the operator's desk lightly. The large automatic single piece laser cutting machine quickly completes the cutting process under the data driven. Jiang Yongfeng, Minister of technology of Shandong La Feng Garment Co., Ltd. introduced that the automatic single piece laser cutting machine is more time-saving, material saving and accurate than traditional manual cutting. "It's accuracy is 100%, usually manual cutting is 15 minutes, but this is 3 to 4 minutes, the traditional cut may cut 10 jobs need 10 people, but this 2 people can do, liberate labor force."
In order to meet the needs of personalized customization, Shandong pull Feng Clothing Co., Ltd. has also introduced intelligent hanging system, which can complete the single piece material designated operation and complete the production flow of personalized orders. The data driven laser stereo cat whisker and plane engraving machine were introduced. Users can freely choose personalized cat whiskers and carving patterns. The introduction of exquisite water washing machine, constant temperature drier, can wash out a wide variety of colors. With the personalized printing contents of the digital printer and the colorful embroidery of the 12 needle multicolor embroidery machine, the fully personalized cowboy clothing is born. Liu Desheng, director of water washing factory of Shandong La Feng Garment Co., Ltd., told reporters that everyone's ideas are different and requirements are different. You can imagine the patterns or shapes, whether they are colored or black and white designs. We can all satisfy them.
Building a closed loop for consumers, designers and factories
"Whether at home or abroad, the customization business will determine the future of the brand or the manufacturer. We already have a flexible supply chain, and have many personalized and customized cooperation with many brands both at home and abroad. At present, the sales account for about 3% of the total sales. " Li Xiangzhe said that while continuing to develop and strengthen the main brand, the company will further introduce and develop some growing brands, develop and develop new brands with potential, enrich the group products and brand structure, and form the dominant brand group of the peak clothing, and build the country's first fashion kingdom with jeans industry as the main industry chain, from the clothing to the accessories chain, and finally realize the vision of "building the cowboy Kingdom and achieving the dream of passing the world".
Next, the company will focus on building its own CDM closed-loop platform, that is, clothing customization business mode consumer C, designer D, factory M to form a closed loop mode. The user puts forward his own personalized demand on this platform, and the designer beautifies the demand from a professional point of view. The order formed by the industrial 4 factory is completed, and the boutique is directly sent to the user by the factory. Users not only participate in the design, use the products, but also sell them to friends and relatives, so that users can be designers, consumers and promoters.
Li Xiangzhe is very optimistic about this, he said that consumers, designers and factories as a closed loop platform, through the way of O2O, to extend this model to the market, although the test stage, but the prospect of this business is very broad.
{page_break}Business Review:
Innovating production mode and leading to manufacturing transformation
Liu Fusheng, director of Municipal Commission of letters and commissions
The current economy has entered a new normal. German industry 4, the United States "return to manufacturing" and "made in China 2025" reflect a trend in the global manufacturing industry, that is, through continuous innovation, promote the integration of two technologies to achieve intelligent manufacturing.
In recent years, our city takes intelligent manufacturing as the main direction, and firmly promotes the integration of two technologies. A number of smart parks, smart factories and intelligent workshops have been established. The number of enterprises in the two integration and integration pilot enterprises has ranked third in the province. 23% of industrial enterprises have reached two levels of integration, and 69% have reached the intermediate level of application, 8% have reached the high-end level, and the application rate of key enterprises has reached 38.6%. If the industrial age turns people into machines, the information age is turning machines into human beings. With the progress of science and technology, production should be more and more humane. Instead of changing the production line into automatic mass production, it is 4 of the industry. The core of industrial 4 is actually how to efficiently and digitally satisfy the individual needs of people. We have been encouraging enterprises to keep up with the trend and transform from mass production to large-scale customized production. On the basis of meticulous industrial management that has been accumulated over the years, with the support of information technology and modern manufacturing technology, the company has realized integration through the Internet, completed the integration of industrialization and information, and made the customized mass production become a reality. This also accords with the requirements of the current supply side reform, and has a certain reference for the vast number of enterprises.
Enterprise experience:
Li Xiangzhe, chairman of Shandong La Feng Garment Co. Ltd.
I would like to share with you six proposals in the process of transformation and upgrading of traditional enterprises:
First, the realization of industrial 2 is to establish a lean production system. If there is no basis for lean production, the integration of two technologies is just empty talk.
The two is to do top-level design, select the steps, and connect the system, otherwise, all kinds of software systems will become isolated and can not play a role.
The three is that every system should not pursue the perfect and tall, as long as we have the necessary functions.
Four, we must keep pace with the growth of the market, or only half a step. We must not be aggressive.
Five, we must make sure that the boss of the enterprise is responsible for this matter. Because this is a revolution, involving many vested interests, only the eldest brother can settle all kinds of contradictions.
Six, the transformation of traditional industries is the way to go. No transformation can only wait for death. Transformation is likely to find a way out.
It is hoped that the traditional manufacturing industry in Yantai will accelerate the transformation and upgrading process, and more enterprises will be overtaken by curves, making the due contribution to China's manufacturing 2025.
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