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Disney Brings Together Four Chinese Designers To Capture The Focus Of Young People.

2016/4/17 15:43:00 35

DisneyChinese DesignerJoint Series

Seeing that fashion week in Shanghai has been going on for some time, there are more highlights for this fashion week.

Recently, however, what is striking is Disney's iconic figure Minnie appeared on the stage.

It is reported that this session

Disney

Combined with four Chinese designers, a series of joint series has been released for the opening of Disney Park in Shanghai.

In this collaboration, Disney gave part of the reference drawings to designers, including all kinds of Minnie images, symbolic bow knots and dial points, so that designers could find inspiration from them.

In recent years, Disney has also authorized some brands to make the whole series show more fashion sense, and with Minnie as the beginning, its changing image can attract more young women.

Consumer groups

The consumption habits of these consumers will gradually affect their families and children as their lives change. Therefore, Disney's breakthrough with Minnie as the main object is a potential point in the market.

And this is the four place to be "picked up".

Designer

They are Han Lulu, Cindy Soong, MJM and Kyrgyzstan.

The design of the designers has their own characteristics, but they are not as deep as Disney.

The animated image, which was born in 1928, has always been a fashion trend. But this year, Minnie, who is already 88 years old, obviously hopes to win the favor of young female consumers, and even hopes to continue this goodwill to the next generation.

However, at present, Minnie's image has a long way to go.


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