5.20 Electricity Providers Strive To Enjoy The Internet. Valentine'S Day Women Internet Users Are Promoting The Consumption Of Shoes, Clothing And Cosmetics.

< p > 6, July is the off-season for e-commerce and even a real retail fashion. The value of Jingdong will celebrate June. Traffic will be sucked away, and 5.20 will become the last big promotion point of many second quarter.

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< p > 5.20, on the same day, all kinds of gratitude, expression and interaction activities on the Internet are all over the world. Excellent shopping, Lok Feng, poly beauty, and easy news have launched related large-scale promotional activities. For so many Valentine's Day activities, many young netizens express "very much love", while not many male friends feel that their pockets are really breaking down.

Women's pursuit of romantic nature also directly promotes the "a" target= "_blank" href= "//www.sjfzxm.com/", which is dominated by women.

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< p > it is not hard to find that the business people who joined the 5.20 camps are mostly vertical businesses that sell less than a target= "_blank" href= "//www.sjfzxm.com/" > clothes < /a > shoes and cosmetics. The excellent purchase of "let you love once enough", Lok Feng's "big love attack" and vip.com's "Thanksgiving Day" and a series of activities, all want to win the hearts of female users with the strong tone of "5.20 I love you".

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< p > take the fashion shopping mall of BELLE international under the leading fashion shoes and shoes as an example. Its female consumers account for 5 of the proportion. The 18--34 year old female users account for more than 80% of the total female users. At this stage, most of the women are in the period of marriage and love, and are usually unable to resist the "waves" festival. It is also the enthusiasm of this group of women with a higher level of income and purchasing power, which has fulfilled the "women shopping and men's pay", and has become the main force of holiday consumption.

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< p > in the event of a week's "520 let you have enough love" in the excellent shopping mall, the international brand nine west/ Jiu Xi's special session, FED's full 520 reduction 199, the famous women's shoes such as BELLE, bath, and other famous women's shoes, 50 percent off, which are clearly built for women's users. Considering the women who pay for this romance, the home page of the excellent purchase also launched the theme activities of Guoan and Shenhua "Beijing Shanghai" war, and the micro-blog interactive guess score wins the Jersey, so that the "online shopping Valentine's Day" is not only the exclusive festival of women.

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< p > it is learnt that in June, the industry was recognized as an off-season sales of e-commerce, and in June, the month of celebration for Jingdong, its absorption capacity (huge volume) has increased the difficulty of drainage (volume) for other electric providers. Many buyers, such as excellent purchase, Lok Feng, Yi Xun, vip.com and so on, have been in the last wave of "Internet sentiment day" boom in May, and set off a new round of promotional war, which will attract consumers' eyeballs and gain mid year growth.

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< p > some experts believe that if an electric business enterprise can cluster "520" and "singles day" festivals, making an exclusive online shopping craze will help the establishment of online shopping culture, promote the development of online shopping and bring considerable sales volume.

Especially in the off-season of online shopping in 6 and July, businesses should cope with the scale effect of many festivals, which is beneficial to businesses and consumers.

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