The Rural Market In The Textile Industry Is A "Fat Meat".

Scientific Outlook on Development is a major strategic thinking. It is a methodology for promoting the reform and development of various undertakings in all walks of life.

As an important textile industry for the production of people, the textile power platform is also formulated on the basis of Scientific Outlook on Development.

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On the basis of Scientific Outlook on Development's continuous development in the new century, from adapting to the needs of building a well-off society in an all-round way and adhering to the road of new industrialization, the productivity level, operation quality and efficiency have been greatly improved, the industrial structure has obviously improved, the progress of science and technology has been accelerated, the talent team is strong, the innovation ability has been strengthened, and the brand construction has achieved initial success.

The three major products and the coordinated development of domestic and foreign markets have greatly improved the structure of enterprise organizations, industrial clusters and regional layout.

The scale of the textile industry in the international industrial structure is further expanded, and the core competitiveness is further enhanced.

To this end, Sun Huaibin, Deputy Secretary General of the China Textile Industry Federation and director of the news center, made an in-depth interview on the scientific development of the textile industry.

Reporter: Scientific Outlook on Development's overall planning for urban and rural development means the vast market for the textile and garment industry. How should we continue to explore this market? Some people say that textile and clothing products should also go to the countryside like home appliances. Do you think it is feasible? Why?

Sun Huaibin: the vast majority

It is part of the domestic market. Undoubtedly, the market potential is very large.

First of all, there are hundreds of millions of rural population in rural areas, and there are some differences in the level of consumption in the rural market and urban market, which is precisely the potential of the rural market.

This market should be a key market for textile and apparel industry.

How to track services should be gradually solved with the gradual solution of the three rural issues. The textile industry needs to continuously produce and sell all kinds of fiber products and textile and clothing products that farmers need.

The rural market is a market that we must not neglect and must attach importance to. This is of great significance for coordinating the balance of urban and rural economic development, improving the living standard of farmers and realizing the well-off life of peasants.

Therefore, our enterprises should not only focus their eyes on high-end markets such as cities or international markets, but also attach importance to the large and extensive market in rural areas.

In addition, more employment of migrant workers is beneficial to raising the income level of migrant workers. This will also help to open up the rural market, because most of the wage income of migrant workers will return to the countryside.

It also needs to adopt the circulation mode and send textile products to farmers through circulation channels.

On the one hand, we can send textiles to farmers through the channels of national construction.

On the other hand, the market positioning counties, towns and villages, through the self built channels to the textile farmers.

When it comes to whether textile and clothing products can go to the countryside, it is reasonable to be reasonable.

Going to the countryside is much easier than going to the countryside, because the textile is a food and clothing consumption, and directly enters the farmer's living family without additional environmental facilities.

And home appliances to the countryside need to have power grids and other hardware facilities. From this perspective, textile going to the countryside is easier.

However, the problem of how to subsidize farmers in textile rural areas is a matter of operational level.

The price of household appliances is relatively high, subsidies for farmers are relatively easy, and the unit price of textiles is relatively low, which will be relatively trivial at the operational level.

It is for this reason that textile products have not been adopted in the countryside.

As far as policies are concerned, there is no better maneuverability, but we can expect an innovation in future policy design.