Li Ye, Yongsheng, Aims To Develop Children's Shoes Market In An All-Round Way.
At present, most of the women in child-bearing age are born after 70, with a higher level of culture, a stronger sense of health, and a more advanced consumption concept, coupled with the popularity of the only child.
With the promotion of the new generation of culture, the traditional concept of nurturing has been comprehensively updated, and the concept of shopping for parents with multiple functions, diversified high-quality products, high quality services and professional guidance has become a contemporary concept.
The proportion of children's consumption to household income is relatively stable.
The survey shows that in the metropolis of China, the consumption expenditure of children aged 0-12 years is about 24.2% of the total household income.
The residents in the cities surveyed took 18% to 30% of their families' income to raise their children.
Children's expenses occupy a large part of family consumption.
Among them, children's clothing, toys and food occupy a higher proportion; especially children's clothing, from the market point of view, its sales growth rate far exceeds the average daily consumer goods market growth rate.
Moreover, the consumption of children's clothing in China's urban areas has been on the rise in recent years.
At this stage, there are about 230 million children in China aged 3-12.
About 30 million of the newborns are born every year. According to this, the market for Chinese children's shoes is full of potential.
According to the ratio of urbanization in China 45%, the number of children in cities and towns in this age group reaches 100 million.
This means that if the children spend 4 pairs of shoes per year and the average price of each pair of shoes is 40 yuan per year, the size of China's children's shoes market will exceed about 20000000000.
China's children's shoes market is such a huge profit margin, however, the market situation of children's shoes in China is not very ideal, and the main brands need to appear.
Nowadays, the retailers of China's children's shoes market are mainly peddlers, lack of capital and talent strength, no vision plan, no concept of brand marketing and service marketing, most of them are in the stage of seeking survival.
Up to now, there are few children's shoes with strong comprehensive strength in quality, style, service and management in the Chinese market.
But since September 2006, Bubblegummers children's shoes have officially landed in China, and together with Liye Yongsheng (Beijing) clothing and Footwear Co., Ltd., we have jointly launched a new legend of the Chinese children's shoes market.
Liye Yongsheng (Beijing) clothing and Shoes Co., Ltd. is jointly established by Leah international enterprise (Hongkong) Co., Ltd. and Beijing Liye Yongsheng science and Trade Co., Ltd.
Leah international enterprise (Hongkong) Co., Ltd. is a supplier of many famous footwear brands in the world. It is also the largest Chinese supplier of Bubblegummers shoes. Beijing Liye Yongsheng science and Trade Co., Ltd. is the owner of the famous "EEE" brand of leisure shoes, and its sales channels are all over the country.
The Bubblegummers children's shoes are originated from the Bata Group, a centenary store in Europe founded in 1894.
Since its birth in Italy in 1971, Bubblegummers children's shoes brand has been the largest selling brand of children's shoes in the world after 35 years of development.
In 2005, Bubblegummers children's shoes had more than 8000 shops in 60 main cities of five continents in the world, with sales volume of 50 million pairs and turnover of more than 300000000 US dollars. It is a well deserved champion brand in children's shoes market.
Each of the Bubblegummers children's shoes is designed by a famous teacher in Italy. The design focuses on "health", "comfort" and "childlike interest", so as to make the product reflect the concept of "health and happiness", "comfortable and easy to walk through childhood" and "as colorful as childhood", which fit the needs of the new generation of children who are healthy, intelligent and confident.
Bubblegummers children's shoes cover 0-12 years of age, the product line is extremely rich, including regular shoes, casual shoes, sports shoes and many other series, each child can find their favorite pair in Bubblegummers children's shoes shop.
Bubblegummers children's shoes, Bubble Absorber, sole flavor and promotional items are the three selling points of Bubblegummers children's shoes.
Bubblegummers children's shoes shop colorful, childlike decoration and props, is a powerful weapon to attract children's eyes, every Bubblegummers children's shoes shop is children's paradise.
Bubblegummers children's shoes product line is rich, reasonable price, the company has strong development capabilities and brand promotion experience, relying on a wealth of brand management experience, Bubblegummers children's shoes is the best choice for investment and entrepreneurship.
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