Entrepreneurial Observation: Small Commodities Contain Big Business Opportunities.

For a long time, Shenzhen has been the name of Huaqiang North as the representative of the electronic market nationwide. In the surrounding cities of Shenzhen, a number of specialized markets have been formed, such as the clothing market in Humen and the furniture market in Foshan. These markets have integrated many local production enterprises and have become the pacesetter of local economic development.

The stationery and toy wholesale market in Sungang is a small commodity market that was earlier formed in Shenzhen. The market is always bustling and crowded, and its popularity is comparable to that of the east gate. It is understood that the total market area of nearly 10 thousand square meters, mainly stationery and toys wholesale, gifts, stationery, sporting goods, festive supplies and other office supplies as the focus of business, toys and gifts is the direction of its cultivation.

The Shenzhen manhole Yiwu commercial city, which is preparing for the opening of the business, is a remarkable new force in the Shenzhen small commodity market, which has booster the growth of Shenzhen's small commodity market. It has attracted the most important industry associations and business organizations in Yiwu to join together, replicate the Yiwu mode in an all-round way, adopt the way of Yiwu management, Yiwu businessmen and Yiwu channel, and draw lessons from and absorb the successful experience of Yiwu to the greatest extent. The total construction area of the commercial city phase is 32 thousand and 500 square meters. It will organize powerful Yiwu and Zhejiang small commodity enterprises and merchants to enter the stores, provide the purchase channel and procurement demand information for all merchants entering the operation, and provide market research, negotiation, logistics and other aspects of profits, create a one-stop small commodity carrier in the Pearl River Delta, ensure that the investment industry continues to increase in value, and the investment income continues to increase.

The development of small commodity market is huge.

Although the small commodity market in Shenzhen is getting more and more popular, compared with Yiwu and other mature regions, the development is still at an early stage. According to the introduction, the Yiwu small commodity market has 4 million square operating area, 65 thousand business places, about 200000 employees, and the transaction volume is close to 40 billion yuan in 2008, and the products have been exported to 215 countries and regions. The Yiwu Yiwu small commodity index, which has been issued by the Chinese people's Republic of China, has become an indicator of the price trend of the world's small commodities.

The Pearl River Delta region has gathered the most professional markets in China, such as electronics and clothing. However, the market of toys, leather goods and hardware is scattered and small, the comprehensive small commodity market is small, most of them lack professional concept and force, and the market scale and business category are obviously insufficient. At the same time, the facilities are outdated and the management services are backward.

According to the analysis of the industry, the population density of Shenzhen Wan area is high, and consumption power is second to none. The comprehensive one-stop small commodity wholesale market has great room for development. The huge investment in Shenzhen manhole Yiwu commercial city opened at this time, showing the industry's positive judgement on the development of small commodity trading and small commodity market. In particular, the manhole will be the commercial service center of the large industrial cluster in Western Shenzhen, and a district level commercial center in Shenzhen's "11th Five-Year plan". The location of Shenzhen manhole Yiwu trade city is located at the innovation road of the manhole center, 200 meters east of the 107 national highway, and less than 200 meters from the west side of the Sha Tin Central Plaza. It forms the core business district of the manhole central area with Huarun, Wanjia, Tianhong, Suning, Gome and other brand stores. At the same time, there are Sha Jing farm wholesale market, the central wholesale market, etc., with convenient traffic, mature business circle, large flow of people, considerable investment value and potential for development.

Manhole Yiwu business city fully integrated Yiwu mode

In the preparatory opening stage of Yiwu business city, in order to fulfill the promise of "butting Yiwu spirit and Yiwu small commodity industry" to merchants, at the same time, in order to meet the needs of business development, the business city organized more than 230 businesses in batches to Yiwu in March 28th and April 10th respectively.

"Shelf less than 80 cm and above 2.2 meters can not be placed goods. People who come into your shop do not stooped or look up at your goods. Merchants can put their names on the products they sell, just like the skincare products that our girls usually use, such as AVON and OLAY. As long as people buy a AVON here, people will know there is a AVON store in 1A shop. " In the business training seminar of how to make money in Yiwu manhole business city of Shenzhen, Zhou Honggang introduced business experience to businessmen in the most understandable words, guiding business skills of how merchants manage, how to buy goods, and how to display goods, and how to earn one hundred thousand or even one million yuan with ten thousand yuan in hand.

It is understood that the business city now has more than 85% investment, some parts of the 100%, resulting in a difficult situation, shops transfer fees have reached as high as 50 thousand. The commercial city is now in trial operation, and all the merchants have entered the preparatory stage to welcome the grand opening in April 22nd.

Shenzhen manhole Yiwu trade city has an area of 32 thousand and 500 square meters, with 2000 shops. The market is equipped with escalators, passenger staircases, cargo staircases, 24 hours monitoring system, automatic fire sprinkler system, central air conditioning, broadcasting system, materials, express and other supporting services.

The main business of trade city is cosmetics, jewelry, jade, glasses, watches and clocks, daily necessities, toys, bags, rain gear, stationery and sports goods, handicrafts, household goods, bedding, flowers, mobile phones and accessories, digital products, computers and accessories, electronics, electrical appliances, hardware, clothing and knitwear.

Shenzhen manhole Yiwu commercial city opens to fill the market gap of small commodities in Western Shenzhen, and rapidly radiate the Dongguan area. The excellent Yiwu management team led by Zhou Hong Gang leads the commodities of origin, source goods and source price to Shenzhen, so that business can be better done.

What is small commodity?

Small commodities generally refer to a kind of consumer goods, such as low price, small size and light weight, such as clothing, stationery, ornaments and so on are all typical small commodities. Small commodities for ordinary consumers, the primary feature is the price. The price is low, the volume of business is easier to go up, and the replacement is more frequent.

The flow rate of small commodities is high, and the effect of geometric series is very impressive. In particular, China's industrial cost is low, the consumption market is huge, the total economic volume and per capita national income steadily increase year by year, and the market demand for small commodities is growing. From this perspective, small commodities, though small, imply great business opportunities.

According to the introduction, the specialized small commodity market began to rise in China since the 80s of last century. The famous Zhejiang Yiwu small commodity market and Wuhan Hanzheng Street small commodity market were born in this period. After nearly 30 years of development, the small commodity market has become the fastest growing category of small commodity wholesale market. At present, China has about 100000 small and small commodities markets, which has greatly stimulated the urban and rural commodity trade market.

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In 1 and March 28th, the first batch of over 130 businessmen went to Yiwu to purchase, inspect and learn. Mr. Zhou Honggang, the general manager, explained the business philosophy of Zhejiang businessmen in person.

In 2 and April 10th, more than 100 businessmen were re organized to visit Yiwu. The business owners returned to the country in full succession.

3, the business city now has more than 85% investment, some parts have reached 100%, one shop is hard to find, and shops transfer fees have reached about 50 thousand.

4, Shenzhen manhole Yiwu trade city is currently in trial operation, all merchants have been ready to welcome the grand opening in April 22nd.